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Project · Lahore

Lay’s Holographic Cricket Campaign at Carrefour Packages Mall

A holographic Naseem Shah experience bringing Lay’s cricket campaign to life at Carrefour, Packages Mall.

CityLahore
ClientLay’s
IndustryFMCG & Food
Photos5
Lay’s “Cricket Aur Lay’s Always” activation with a yellow display stand and signage at Carrefour, Packages Mall, Lahore

About this project

DIGIX brought Lay's "Cricket Aur Lay's Always" campaign to life at Carrefour, Packages Mall, Lahore, featuring a lifelike holographic presentation of cricketer Naseem Shah.

  • Holographic presentation featuring Naseem Shah
  • Placed at Carrefour, Packages Mall, Lahore
  • Lay's "Cricket Aur Lay's Always" promotional activation
  • Holographic visuals designed to attract shoppers and create an engaging brand experience

A memorable in-store brand activation combining cricket and digital display technology.

A hologram display projects a lifelike 3D image that appears to float in front of the viewer. It stops shoppers in the aisle and suits product launches and brand campaigns.

SMD LED screens give bright, sharp visuals that stay readable under strong retail lighting.

Planning a similar project in Lahore? Send your site photos and size to DIGIX on WhatsApp and we will recommend the right screen, structure and price.

What DIGIX installed

  • 3D Hologram Display
  • Media Player
  • Digital Signage

Planning a screen in Lahore? See SMD screens in Lahore, or read the SMD screen price guide.

Video

Lay’s Holographic Cricket Campaign at Carrefour Packages Mall: video

Relive the Magic of Lay's "Cricket Aur Lay's Always" Campaign at Carrefour, Packages Mall | DIGIX
Photos

Lay’s Holographic Cricket Campaign at Carrefour Packages Mall: photos

Lay’s “Cricket Aur Lay’s Always” activation with a yellow display stand and signage at Carrefour, Packages Mall, Lahore
Yellow Lay’s display stand with a vertical screen and product shelves at Carrefour, Packages Mall
Shoppers visiting the Lay’s cricket campaign display at Carrefour, Packages Mall, Lahore
Shopper scanning a QR code on the Lay’s campaign screen at Carrefour, Packages Mall
Visitor standing beside the Lay’s “Cricket Aur Lay’s Always” display at Carrefour, Packages Mall